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Do you work as a Durham region caterer for a local catering company and feel like business is slow at the moment? Or do feel like your company doesn't do enough in the community to get people to know about your company and the services it provides? If you answered yes to either question then it's high time you get active on the marketing side of things and start spreading the word about your business.
There are many traditional ways a Saint John auto body shop or Thunder Bay pharmacy can get themselves noticed such as running a local TV commercial or plastering billboard campaigns all over town. However, there are so many commercials and so much print advertising out there that it's hard to stand out above and beyond everybody else.
In order to get the attention of the local consumers that will make them take notice of your company and do business with your search engine optimization Ontario firm or North Vancouver sports rehabilitation clinic you need to think outside the box. One such way you can do that is by entering a company float into a local parade. There are many different reasons why a city might run a parade. There can be a parade run for a holiday such as Thanksgiving or Christmas or a parade could also be held to celebrate a city milestone such as an anniversary.
Whatever the reason for the parade doesn't matter all that much. What matters is that you sign up for the parade and enter a company float. There are many reasons why company floats are great ideas when it comes to marketing your business and they include getting your name out into the public eye, showing the community you care, and making advertising fun.
Think of past parades and try to remember how many corporate floats were either for something like a computer repair shop or Richmond Hill dentists. Now, if you were looking at those floats from the perspective of a consumer wouldn't you be more likely to do business with them because they were fresh in your mind than their competitors?
You probably would, right? Well, that's exactly why you should sign your company up for a parade and enter your own company float. The more people that see your float and see the name of your company plastered all over the float the greater the chances of them not only remembering your float and company but the more likelihood there is of them doing business with you. It's something to remember whether you're in the business of building pre construction condos in Toronto or selling cars in Edmonton.
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